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Welcome to
The Touchpoint —
the blog where creativity meets strategy.


Some Days Are Hard: Navigating the Lows of Business Ownership with a Little Help from My Business Besties
Running a business isn’t always easy — some days, it feels like finding the energy and passion is a struggle. In this blog post, I open up about the tough days every business owner faces, including how imposter syndrome can creep in and make us doubt our worth. But what’s been a game-changer for me is the incredible community of fellow small business owners who lift each other up. I share tips for overcoming the lows and celebrating the highs, reminding you that you’re not al
Alyssa Franco
Aug 43 min read


How "Website in a Week" Can Transform Your Business' Digital Presence—Fast!
Get your custom website live in just 7 days with The Digital Touch's "Website in a Week" service. Fast, professional, and SEO-friendly!
Alyssa Franco
Jun 194 min read


💻 Why DIY Websites Might Be Costing You More Than You Think
Your DIY website could be costing you time, leads, and credibility. Here's why investing in your brand identity is worth every penny.
Alyssa Franco
Jun 22 min read


Why Your Website Isn’t Converting—And How a Custom WIX Studio Design Can Fix That
Let’s get straight to it, friend: your website should be doing more than just sitting there looking pretty. It should be turning clicks...
Alyssa Franco
May 122 min read


✨ Your Digital First Impression: What Your Brand Identity is Telling Clients Before You Say a Word
Hey business bestie 👋 — let’s have some real talk. You know that moment before a Zoom meeting when you adjust your lighting, fluff your...
Alyssa Franco
Apr 292 min read


From Clicks to Clients: 5 Website Tips That Turn Browsers Into Buyers
Let’s be real: your website is kind of like your digital handshake. It’s the first impression your dream clients get when they Google you...
Alyssa Franco
Apr 102 min read


Why We’re Obsessed with Wix Studio & Why It Beats WordPress for Our Clients!
At The Digital Touch , we take website design seriously —but that doesn’t mean it has to be complicated! We believe building a website...
Alyssa Franco
Apr 103 min read


Your Branding Deserves to Shine Online—Let’s Make It Happen! ✨
Let’s be real—your online presence can make or break your business . If your website feels outdated, your social media is collecting...
Alyssa Franco
Apr 102 min read
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